Overview

The client approached us wanting a simple yet attractive packaging that showcases who the brand is and that will set them apart from their competition.

Project

Waveform Concept Design

Client

The People Inc.

What We Did

Branding, Packaging

Our Approach

In our approach to meet the client’s goals, we took into account the branding strategy which clarified

  1. Brand Heart
  2. Personas Template
  3. Competitive Analysis
  4. Brand Messaging
  5. Brand Voice
  6. Visual Identity Checklist

The Result

In the end, we settled for a design that was both fun and functional, most importantly that the client loved